Your LinkedIn Profile vs. Your LinkedIn Presence

Over the course of my practice, I have found it necessary to clearly delineate between one’s LinkedIn profile and LinkedIn presence.  The two terms are used interchangeably, but are notably different. Let’s start with their respective definitions: Your LinkedIn profile is your point of access on the site. It is an electronic document warehousing your [...]

LinkedIn Infographic: What LinkedIn Users Do on LinkedIn

A great infographic from Wayne Breitbarth and Powerformula.net shows what LinkedIn members do when they are using the professional network. The infographic shows that 8.4% of the LinkedIn members use and apply for the premium membership while the rest love using LinkedIn’s free version. Majority of the LinkedIn users spend only 0 to 2 hours [...]

Is LinkedIn Trustworthy?

Many years ago in college I took an amazing business class that had us read and report on 10 bestselling business books in 10 weeks. We read books from people like Stephen Covey, Jim Collins, Edwards Deming and Peter Drucker.  Although it was one of the hardest classes I took during my major, the class [...]

Top 10 Ways to Use LinkedIn for Business

1.)    Link your status updates with your other social media accounts. Share status updates on your LinkedIn profile and link this with your other social media accounts such as twitter, facebook, etc. By doing this, you are increasing your market’s Top of Mind Awareness. 2.)    Start a  group for you brand or business Starting and [...]

Why Use LinkedIn to Increase Conversions and Create Inbound Leads?

LinkedIn, with over 135million members worldwide, is continuously growing a social network and platform. People use LinkedIn mostly because they want increase conversions and leads for their businesses. But not all people can see the great things LinkedIn can do for them and their businesses so I decided to write down the top reasons why [...]

5 Simple Ways to make the Most of your Time on LinkedIn™

Have you ever found yourself just thinking LinkedIn is just too complicated and requires way too much effort for the apparent reward? This conversation is not uncommon between my clients and I. They tell me things like, “It’s Interesting, but I don’t know where I will find the time!” “I have had some success with [...]

LinkedIn: Who’s Viewed My Profile – Updates December 2010

With all the great updates and improvements that LinkedIn has been doing lately, there is one in particular that caught my attention the most. It’s the Who’s Viewed My Profile feature. There are several different analytics within this feature that will no doubt come in handy for you and keep you or your company going [...]

LinkedIn Open Networking?

I was just recently asked this following question: Is it good to include as many people as possible in the LinkedIn network or add only people who we know or have met? It’s a challenging question for me because I think there are positives and negatives to both. Ideally, you would only be connected to [...]

LinkedIn Strategy: The 7 Phases of a LinkedIn Master Strategic Plan

Where most companies we work with make mistakes is they start developing their social sites, LinkedIn included, prior to the first 3 steps outlined below. The following is an excerpt from our upcoming release, “An Executives Guide to LinkedIn Mastery.”

LinkedIn Statistics 2009: Why You Must Master LinkedIn

LinkedIn has “The worlds largest audience of affluent, influential professionals.” ~ Nielsen Online Here are some of the Statistical Highlights on LinkedIn that you really need to know for your business or professional objectives. Average Age: 43 Male / Female: 54% / 46%Average Household Income: $107,278 Average Household Income $100k+    51.8% | 6,467,000 Average Household Income $150k+   [...]

The Business Model of a Newborn

Wow, I just found this blog post that I forgot to finish and publish just after my son was born (about 10 months ago).  This post really meant alot to me, so I wanted to make sure I still shared it with you all.  Here is the post:

LinkedIn: Are you Crazy!

A new friend and manager of the Linked Strategies Group, Sean Nelson, posts very valuable content on his blog (or should I say previous blog) for the LinkedIn community.  His blog, LinkedIntuition.com, was one of the most popular blogs on LinkedIn, rivaling the Giants own blog traffic! He did/does this blog to help, give back, [...]

Why are you using LinkedIn?

Why are you on LinkedIn? I know many people just do it because they have nothing better to do, but surely that is not you. Surely you have many things to do with your time and if you are choosing to spend time on LinkedIn, you have to percieve some value, or at least hope [...]