Bill Gates said, “Your most unhappy customers are your greatest source of learning.” Few business owners take this advice of learning from their unhappy customers and LinkedIn is no exception. With the upmost appreciation for the platform (when it works) and the access it provides me to my markets and client’s markets, LinkedIn has a [...]
“Good to Great Content Marketing” facilitated by: Nathan Kievman (http://www.linkedin.com/in/nathankievman) presented by: Joe Pulizzi (http://www.linkedin.com/in/joepulizzi) Joe Pulizzi shares with us some of the most amazing insights about content marketing and how you can use content in your business to get more customers quickly and to create those inbound marketing funnels.
Where most companies we work with make mistakes is they start developing their social sites, LinkedIn included, prior to the first 3 steps outlined below. The following is an excerpt from our upcoming release, “An Executives Guide to LinkedIn Mastery.”
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One of the most frequently asked questions we get about LinkedIn from over 10,000 submitted questions through our webinars, in posts, or directly by email is: How do I maximize my use of LinkedIn? In many ways this question resonates throughout the social platforms, but for today, let’s focus on LinkedIn. To answer the question [...]
Creating a system and plan of action is the most important thing you can do on LInkedIn to drive business. If you don’t, you will spend all your time answering questions that are irrelevant to your business objectives and end goals. As an Insurance Agent you are faced with a different set of regulations than [...]
LinkedIn has “The worlds largest audience of affluent, influential professionals.” ~ Nielsen Online Here are some of the Statistical Highlights on LinkedIn that you really need to know for your business or professional objectives. Average Age: 43 Male / Female: 54% / 46%Average Household Income: $107,278 Average Household Income $100k+ 51.8% | 6,467,000 Average Household Income $150k+ [...]
Here is a quick tidbit on how to connect with people on LinkedIn. Not everyone knows, but there are 5 ways to connect with other LinkedIn members. Before you start inviting people to your network, be sure to send them a message asking if they are open to connecting. Requesting to connect directly to people [...]
