Reasons Why You Should Make Your “Company Page” on LinkedIn

How important is a company page on LinkedIn? Why should you make a company page in LinkedIn? Company pages have huge potential. Originally, they were nice to have and something you could easily set up, but they are advancing with new additions such as the “Follower” feature and “Status Updates” as new tools to help [...]

Top 10 Ways to Use LinkedIn for Business

1.)    Link your status updates with your other social media accounts. Share status updates on your LinkedIn profile and link this with your other social media accounts such as twitter, facebook, etc. By doing this, you are increasing your market’s Top of Mind Awareness. 2.)    Start a  group for you brand or business Starting and [...]

Why Use LinkedIn to Increase Conversions and Create Inbound Leads?

LinkedIn, with over 135million members worldwide, is continuously growing a social network and platform. People use LinkedIn mostly because they want increase conversions and leads for their businesses. But not all people can see the great things LinkedIn can do for them and their businesses so I decided to write down the top reasons why [...]

LinkedIn Strategy: The 7 Phases of a LinkedIn Master Strategic Plan

Where most companies we work with make mistakes is they start developing their social sites, LinkedIn included, prior to the first 3 steps outlined below. The following is an excerpt from our upcoming release, “An Executives Guide to LinkedIn Mastery.”

The Business Model of a Newborn

Wow, I just found this blog post that I forgot to finish and publish just after my son was born (about 10 months ago).  This post really meant alot to me, so I wanted to make sure I still shared it with you all.  Here is the post: