Reasons Why You Should Make Your "Company Page" on LinkedIn

Reasons Why You Should Make Your “Company Page” on LinkedIn

How important is a company page on LinkedIn? Why should you make a company page in LinkedIn?
Company pages have huge potential. Originally, they were nice to have and something you could easily set up, but they are advancing with new additions such as the “Follower” feature and “Status Updates” as new tools to help business better communicate to their followers.

Should LinkedIn choose to add additional features such as Follower Inbox Announcements and HTML enabled company pages, LinkedIn Company Pages will become a must have for every business in the country & the world.

Reasons Why You Should Create A “Company Page” on LinkedIn

Your target market always look for information about companies relevant to them. Creating your own LinkedIn company page gives more exposure and visibility to your business, products or services.
LinkedIn allows company pages to have followers. This will allow your page followers to be able to keep in track of your company news, updates and or announcements of new services, etc.
Your company’s products and services can easily be added in your LinkedIn Company page! You can also add videos to each of your product or service listings. This gives you the ability and opportunity to showcase what you can do and what you have to offer.
Company pages also have recommendations just like your own profile. Satisfied customers can now easily recommend you, your product or your service. You’ll be way ahead of your competitors if you have these strong recommendations!

Don’t overlook the power of LinkedIn Company pages. They are a great tool to enhance your company’s presence and image online.

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About the author

Nate Kievman

Nathan Kievman is a highly sought after Digital Strategist, Speaker & Social Media Consultant & Trainer. With a heavy focus on LinkedIn and B2B social media initiatives. He uniquely bridges Business Strategy, Targeted Objectives and ROI with Social Media, Digital Media and Traditional Marketing Initiatives. Mr. Kievman is also considered one of the leading authorities on Social Media and LinkedIn, having generated more than $12 Million dollars for his clients over the past year specifically through LinkedIn. With a robust following as the owner of the number one LinkedIn Strategies Group on LinkedIn while having taught more than 35,000 people how to master the platform. He has authored three books on the topic, including the currently available, LinkedIn Mastery: An All Inclusive Guide to Mastering LinkedIn. Additionally, he is an international speaker and has presented as the keynote speaker on Social Media Strategy for the National Speakers Association winter meetings in 2011.

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1 Response » to “Reasons Why You Should Make Your “Company Page” on LinkedIn”

Laughingbird Software Top 5 LinkedIn Tips for Small Businesses says:

March 7, 2013 at 1:28 am

[...] be easy since your personal profile is already fully loaded. It’s important, too, that you do have a separate page for your small business. LinkedIn Legends know that of the LinkedIn tips for small businesses this [...]