LinkedIn has been the best place to connect with people I never would have met otherwise. I love this media vehicle to accomplish all sorts of business objectives.
One of the many things I use LinkedIn for is creating sustainable, real, and valuable relationships with people I would be interested in having on my advisory board.
In a little over a months time, I was able to round out my business (Consulting Businesses on Strategic Alliances) and have a vast network of “experts” join my advisory board.
I used several methods to identify these individuals:
1. Joined groups where these individuals would likely hang out
2. Engaged the groups in discussions to build credibility (this process was key to enable the people I was seeking to contact me first)
3. I also searched for key people with certain titles with the search feature
4. When I found a new person I was interested in, I figured out what they needed first and tried to help them achieve their goals. (when you help someone, a vacuum is created and they feel compelled to help you sooner than later)
Before you start doing the above steps to build out your advisory board, be certain to do a strengths and weaknesses analysis of your self. Know exactly what you are good at and not so good at.
You must also do an analysis of your goals, see where you want to go and identify the key players that could help you achieve these goals, then include this type of person as a position to fill on your advisory board.
For more information on how to create an advisory board with Linkedin, check out my book at
For more information on how to integrate LinkedIn with your business or professional objectives, join us and see why over 10,000 others are raving about our LinkedIn Power User Strategies Webinar (F.ree).
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Nate
Nathan Kievman is a highly sought after Digital Strategist, Speaker & Social Media Consultant & Trainer. With a heavy focus on LinkedIn and B2B social media initiatives. He uniquely bridges Business Strategy, Targeted Objectives and ROI with Social Media, Digital Media and Traditional Marketing Initiatives. Follow him on twitter (@nathankievman) connect with him on LinkedIn















This is nothing short of amazing stuff Nate, thank you.
Thank you for this info. You never know – we may just need to do this too! Will look out for more useful tips from someone who’s ‘aready done it!’
Thanks for your willingness to openly share.
Right approach. Though have not used it entirely in the listed sequence, have seen the individual steps work.
Good formulation of setting up such a professional vehicle!
Great post. I am a big proponent of advisory boards for my clients and you point out a great way to build one with minimal effort.
Right on point Nate. I think I will start implementing this strategy right away!
Hi Nate that is fantastic summing up of what must have gone into creating such a wonderful business networking site!
Long Live LinkedIn
Hope to be a part of your advisory board and vice versa
Hi Lisa,
Once again great advice & counsel. Thought you might want to know what I got when I clicked on your book link:
Sorry, ‘www.linkedintrafficsecrets.com’ does not exist or is not available.
Absolutely fantastic, Nate! Thank you for such valuable information!
I’ve been looking all over for this!
Thanks.
Thanks Everyone! Use this strategy and benefit from it very quickly. LinkedIn is a fabulous resource!
Nate
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[...] know that you can use LinkedIn to build your company’s advisory board? Check out this post http://www.linkedstrategies.com/how-to-use-linkedin-to-build-an-advisory-board/ to learn how you can build one using the largest professional [...]