I was just recently asked this following question: Is it good to include as many people as possible in the LinkedIn network or add only people who we know or have met? It’s a challenging question for me because I think there are positives and negatives to both. Ideally, you would only be connected to [...]
This is a great quick and short video interview of Jeff Weiner, CEO of LinkedIn, discussing LinkedIn and confirming the three main revenue streams of the company.
Where most companies we work with make mistakes is they start developing their social sites, LinkedIn included, prior to the first 3 steps outlined below. The following is an excerpt from our upcoming release, “An Executives Guide to LinkedIn Mastery.”
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One of the most frequently asked questions we get about LinkedIn from over 10,000 submitted questions through our webinars, in posts, or directly by email is: How do I maximize my use of LinkedIn? In many ways this question resonates throughout the social platforms, but for today, let’s focus on LinkedIn. To answer the question [...]
Creating a system and plan of action is the most important thing you can do on LInkedIn to drive business. If you don’t, you will spend all your time answering questions that are irrelevant to your business objectives and end goals. As an Insurance Agent you are faced with a different set of regulations than [...]
In order to identify the most valuable top 20 groups on LinkedIn for business, we had to identify the areas of interest to businesses in this new social environment. Numbers don’t matter as much as quality, though they help! The measurements used to rank these groups are: Quality of content Size of the Group User [...]
As you are likely very aware, a couple days ago Haiti was hit by a 7.1 earthquake. Fatalities and injuries are tremendous with over 100,000 – and possibly as high as 500,000 – passing on and roughly 3,000,000 affected by this incident according to the Red Cross. I am writing this message to you not [...]






